Top 5 Health and Fitness Apps on iOS in New Zealand, Q3 2023

In Q3 2023, the top 5 health and fitness apps on iOS in New Zealand demonstrated diverse performance metrics. Here’s a closer look at the trends in weekly revenue, downloads, and active users for each app.

MyFitnessPal: Calorie Counter saw a consistent increase in weekly revenue, peaking at approximately $9.5K in the final week of September. Weekly downloads fluctuated, reaching a high of 1K in mid-September, while weekly active users showed a gradual increase from 43K to nearly 50K over the quarter.

Flo Period & Pregnancy Tracker experienced a notable rise in weekly revenue, particularly in early September, hitting around $9K. Downloads peaked at 1.5K mid-September, and active users saw an overall increase, culminating at approximately 33K.

Strava: Run, Bike, Hike displayed steady revenue growth, with a peak of $7.7K in the last week of September. Weekly downloads varied, peaking at over 1K in mid-September, and weekly active users rose steadily from 15K to over 16K.

Headspace: Sleep & Meditation maintained stable weekly revenue, peaking at around $6.6K in early September. Downloads fluctuated, reaching a high of nearly 400 in late September. Active users saw a slight increase, ending the quarter at approximately 2K.

Calm showed consistent weekly revenue, peaking at about $6.1K in early September. Downloads dropped steadily throughout the quarter, while active users saw a decline from 8.5K to about 7.2K by the end of September.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower.